Microsoft Advertising Partner
Microsoft Ads Setup & Scaling Packages
Capture affluent desktop buyers on Bing, Edge, Yahoo, and LinkedIn profile-targeted search. Choose from our fixed-price setup and maintenance tiers with zero long-term lock-in.
100% Fixed Transparent Pricing
Rapid 2 - 5 Day Turnaround
Pixel + Server-Side CAPI Setup
Pre-Launch Policy Compliance QA
Fast Launch
Starter Setup
2 - 3 Days
Reach high-income, desktop-first corporate professionals and shoppers on Bing, Yahoo, and MSN with targeted Microsoft Search ads.
$199
One-Time
Core Deliverables
1 Targeted Microsoft Search Campaign (Bing & Yahoo)
15-25 High-Intent Exact & Phrase Keywords
Microsoft UET (Universal Event Tracking) Tag Setup
Responsive Search Ad (RSA) Copywriting
+2 more
What's Included in This Tier
- 1 Targeted Microsoft Search campaign setup for Bing, Yahoo, and MSN network delivery
- 15-25 High-intent exact and phrase match keywords with commercial buying intent
- Microsoft Universal Event Tracking (UET) tag setup with standard conversion action tracking
- 1 Responsive Search Ad (RSA) with 15 headlines and 4 descriptions
- Plus 4 additional deliverables detailed on package page
Scope Note (Excluded):
- Microsoft Advertising ad spend (paid directly to Microsoft)
Most Popular
Growth Setup
3 - 5 Days
Import & sync existing campaigns from Google Ads, layer LinkedIn Profile Targeting inside Bing search, and expand ad extensions.
$399
One-Time
Core Deliverables
2 Campaigns (Search + Microsoft Audience Network)
Google Ads Import & Automated Synchronization Pipeline
LinkedIn Profile Targeting Layer (Industry & Job Function)
40-60 Curated High-Intent Keywords
+2 more
What's Included in This Tier
- 2 Campaigns: Dedicated Microsoft Search + Microsoft Audience Network / Remarketing
- Google Ads import setup with automated sync schedules and currency/bid reconciliations
- LinkedIn Profile Targeting layered directly inside Bing Ads (targeting specific industries and job functions)
- 40-60 Curated high-intent search keywords
- Plus 4 additional deliverables detailed on package page
Scope Note (Excluded):
- Microsoft ad spend budget
High ROI
Professional Setup
5 - 7 Days
Full enterprise B2B Microsoft Advertising engine: Company Name targeting, Smart Bidding calibration, and competitor search conquesting.
$699
One-Time
Core Deliverables
3-4 Campaigns (High-Intent B2B Search, Competitors, Retargeting)
LinkedIn Company Name & Job Title Bid Adjustments
Smart Bidding Calibration (Target CPA / Maximize Conversions)
Multimedia Ads & Video Extensions Setup
+2 more
What's Included in This Tier
- 3-4 Strategic Microsoft campaigns covering High-Intent Search, Competitor Terms, and Audience Remarketing
- LinkedIn Profile Targeting bid modifiers applied at Company Name, Industry, and Job Title levels
- Smart Bidding calibration (Target CPA or Maximize Conversions with target CPA limits)
- Multimedia Ads and Video Extensions setup to capture visual search real estate
- Plus 4 additional deliverables detailed on package page
Scope Note (Excluded):
- Microsoft ad spend
Advanced Scale
Advanced Campaign Setup
7 - 10 Days
Built for scale: Microsoft Shopping Campaigns, cross-device remarketing across Outlook, MSN, and Yahoo, and B2B decision-maker bid multipliers.
$999
One-Time
Core Deliverables
Full Microsoft Advertising Engine (Search, Shopping, Audience Network)
Microsoft Merchant Center & Shopping Ads Setup (eCommerce)
Cross-Device Remarketing Across Bing, MSN, Outlook & Yahoo
B2B Decision-Maker Bid Multipliers & Exclusion Rules
+2 more
What's Included in This Tier
- Complete enterprise Microsoft Advertising structure covering Search, Shopping, and Audience Network
- Microsoft Merchant Center feed integration and product catalog setup (for eCommerce)
- Cross-device remarketing setup reaching corporate buyers across Outlook.com, MSN, and Bing
- B2B decision-maker bid multipliers (boosting bids up to +50% for C-suite and VP titles)
- Plus 4 additional deliverables detailed on package page
Scope Note (Excluded):
- Microsoft media spend budget
Turnkey Enterprise
Complete Ads Setup
10 - 14 Days
Turnkey Microsoft Advertising dominance: account setup, Google Ads sync automation, UET tracking, 12+ creative assets, and 30-day scaling.
$1,499
One-Time
Core Deliverables
Complete Microsoft Advertising Account Restructure & Verification
Turnkey UET Tag + GTM Server-Side Enhanced Conversions
Full LinkedIn Demographic Profile Layer Implementation
12+ RSA & Multimedia Ad Variations with B2B Copy
+2 more
What's Included in This Tier
- Complete overhaul of Microsoft Advertising account architecture, billing, and verification
- Full Google Tag Manager setup with Microsoft UET tag and Enhanced Conversions tracking
- Comprehensive keyword universe (250+ keywords) grouped into tight thematic ad groups
- Exhaustive LinkedIn profile targeting layer configured across target companies and job titles
- Plus 6 additional deliverables detailed on package page
Scope Note (Excluded):
- Microsoft ad spend budget
Continuous ROI
Monthly Maintenance
Ongoing Monthly
Ongoing negative keyword harvesting, Google Ads sync monitoring, bid tuning for high-converting demographics, and weekly reporting.
$499
Per Month
Core Deliverables
Daily/Weekly Negative Keyword Harvesting
Google Ads Import & Synchronization Conflict Monitoring
Bid Tuning for High-Converting Demographics & Job Functions
Quality Score & Search Impression Share Optimization
+2 more
What's Included in This Tier
- Continuous search query analysis to harvest high-intent winners and eliminate wasted spend
- Google Ads import monitoring to resolve syncing conflicts, bid discrepancies, and rejected assets
- Demographic bid tuning (optimizing bid multipliers for high-performing LinkedIn job functions)
- Quality Score and Ad Relevance optimization across core keyword clusters
- Plus 5 additional deliverables detailed on package page
Scope Note (Excluded):
- Microsoft ad spend budget
Side-by-Side Tier Comparison
Compare key deliverables and feature scope across all 6 tiers.
| Feature & Scope |
Starter Setup
$199
One-Time
|
Growth Setup
$399
One-Time
|
Professional Setup
$699
One-Time
|
Advanced Campaign Setup
$999
One-Time
|
Complete Ads Setup
$1,499
One-Time
|
Monthly Maintenance
$499
Per Month
|
|---|---|---|---|---|---|---|
| Turnaround Time | 2 - 3 Days | 3 - 5 Days | 5 - 7 Days | 7 - 10 Days | 10 - 14 Days | Ongoing Monthly |
| Conversion Tracking & Pixel | Included | Included | Included | Included | Included | Included |
| Server-Side CAPI / GTM | Standard Events | Advanced CAPI | Standard Events | Standard Events | Advanced CAPI | Standard Events |
| Pre-Launch QA Check | Included | Included | Included | Included | Included | Included |
| Detailed Package Specs | View Page | View Page | View Page | View Page | View Page | View Page |
Frequently Asked Questions: Microsoft Ads
Common questions about our setup and management methodology.
Is advertising spend included in the package price?
No. Ad spend is paid directly to Microsoft Ads using your own billing method in your Ads Manager. This ensures 100% transparency with zero markups.
Who owns the ad account and creative assets?
You retain 100% ownership. We work inside your Business Manager as an authorized partner. All campaign data, pixels, and creatives remain yours forever.
How fast is the handover completed?
Our Starter setups are ready within 2-3 business days. Growth & Professional packages take 3-7 days depending on CAPI integration and creative variation testing.
Do you provide post-launch support?
Yes! All one-time packages include post-launch QA and initial calibration. For ongoing bid management, audience scaling, and fresh weekly creative tests, we offer our dedicated Monthly Maintenance package.